Unruly Studios Raises $1.8 Million to Help Coding Product Sales

May 21, 2019

RULE INTENTIONS: Unruly Studios, a Boston-based provider of products to help children 6 and older learn to code, has raised $1.8 million in a round led by eCoast Angels. Amazon Alexa Fund, AT&T, Rough Draft Ventures powered by General Catalyst, Techstars, LearnLaunch and NextFab participated as well.

Founded in 2015, Unruly plans to use the money toward hiring and back-to-school sales of its flagship Unruly Splats floor buttons, which light up and react based on code children put in a corresponding app, according to a statement Tuesday. The company claims that thousands of Splats are used in schools and homes nationwide. Unruly is a former participant of the Alexa Accelerator and AT&T Aspire Accelerator.

Previous Amazon Alexa Fund education investments include Bamboo Learning and Novel Effect.

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